The next generation of Slingshot Wake is charging HARD and making us all jealous of their ability to fly high and return back to the surface with ease. SENDERS week is the time when we celebrate these athletes.
What's a SENDER you ask? It's hard to put a finger on it exactly, so probably best if you just click play on the video above to get the full picture. It's basically that rider at every park who everyone loves to watch ride because they're a bit like a ticking time bomb, ready to explode off a kicker or around a corner at any moment. They're usually the first to try a new gap or line on a rail that everyone else is scared to commit to. If it were the 90's and we were all hitting the tattoo parlor for a high or low back tattoo, SENDERS would be first in line and theirs would read "YOLO" or "Grip it and RIP it." Does that make sense?
What makes SENDER gear different? For those who go hard in the paint, their gear needs to be strong, fast, and reliable. For this reason we created the "SENDERS" catogory of boards and boots to meet their needs. This generally means thicker / stronger cores, faster rocker lines, and channels either in the tips or belly to increase traction and stability when it comes time for air tricks or monster landings from gaps or kickers.
Watch Team Rider Luke Holmes SEND it all the way to the podium at the 2025 European season opener, Langenfeld Open. Luke went into this event under the radar and SENT IT round after round on the 2025 Nomad with Zuupack boots, taking the industry by storm and proving he will be a force to be reckoned with in the 2025 competitive wakeboard scene.
